Prairie Homes is a custom home designer and builder in Minnesota. They had a logo they loved, but they didn't have a robust or cohesive visual branding system, and reached out to Caitlin Hottinger Design to help establish this.
We analyzed what was working for them as well as the gaps in their branding system. We then created a color palette, typography guidelines, brand patterns, brand illustrations, and marketing materials that exuded their design style, looked professional, and established a well rounded visual brand for their business.
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