Nova Vita OBGYN
Medical Practice Branding & Web Design
Nova Vita is a specialty OBGYN clinic in Saint Paul, Minnesota, specializing in restorative reproductive medicine. The team wanted a brand identity that would communicate the high caliber of care they provide while also conveying the hope, comfort and peace they strive to offer every patient.
I developed a complete brand identity including logo design, brand illustrations, and website design. The brand identity centers around a symbolic flame representing hope and new life, held within caring and supportive hands—a reflection of Nova Vita's compassionate approach to patient care.
The resulting brand combines professional medical branding with warmth, humanity, and thoughtful symbolism, creating a visual identity that feels trustworthy, approachable and unique.
Beyond the brand identity, I designed a custom, user-friendly website that clearly communicates Nova Vita's services, values, and patient information while creating a calm and welcoming experience for prospective patients.
