Small Business Tools

As a small business owner with lots of small business clients, I’ve compiled a list of some of my favorite tools for running a small business. These tools are all very useful for me, so I hope you find this resource helpful if you own a business or are thinking of starting one.

image of a laptop and a phone

Small Business Tools for Creating

Micron Pens and sketchbook. As a brand designer and illustrator, most of my best ideas and initial design concepts begin in my sketchbook. These are my pens and notebooks of choice!
Adobe Creative Cloud. Illustrator, InDesign, and Photoshop are the apps I use most. I occasionally also use Lightroom, After Effects, and XD.

Small Business Tools: Tech Equipment

Laptop. As a 100% remote business, I use a laptop instead of a desktop computer because I’m so often on-the-go or traveling.
Moniter. When I’m working at my home office, I plug my laptop into a monitor for an additional, larger screen.
Printer/Scanner. I’ve had my HP Printer/Scanner for 12 years(!). It’s nothing fancy but still works great for scanning and black-and-white printing. I usually outsource color printing to local print shops.
iPhone. Useful for photography, photo editing, notes app, scanner app, and client communication.

Small Business Operations Tools

Bonsai. I’ve tried several different invoicing methods over the years, but Bonsai is the one I’ve stuck with longest. I also sometimes use Bonsai for contracts, proposals, and project management. Get a free month of Bonsai with my referral link.
Quickbooks for bookkeeping
Google sheets for keeping track of billable hours
Dropbox for file storage, backup, and sharing. 

Small Business Tools for Marketing and SEO

Webflow is the platform use to design and manage my website.
Convertkit for email marketing.
Spyfu, Google Analytics, and Google Search Console for SEO keyword research and analyzing web traffic.

Branding + web design
for creative entrepreneurs

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